The only way on Earth to influence other people is to talk about what they want and show them how to get it.
Every act you have ever performed since the day you were born was performed because you wanted something.
"First, arouse in the other person an eager want. He who can do this has the whole world with him. He who cannot walks a lonely way." - Harry A. Overstreet
"The only way to influence people is to talk in terms of what the other person wants." - Andrew Carnegie
Tomorrow you may want to persuade somebody to do something. Before you speak, pause, and ask yourself: "How can I make this person want to do it?"
"If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from that person's angle as well as from your own." - Henry Ford
"People who can put themselves in the place of other people, who can understand the workings of their minds, need never worry about what the future has in store for them." - Owen D. Young
"Self-expression is the dominant necessity of human nature." - William Winter
Principle 3: Arouse in the other person an eager want.
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